Soulies youth community wanted a flyer to promote their new summer camp which would appeal to high school students, and be “summery without the beach”.
We went with a retro feel, bold typography and punchy copywriting by Dave Miers.
‘The Encounter’ is a holiday camp run for high school aged youth in the winter holidays. This DL Flyer was created to promote it with a 1 week turnaround from briefing to printing. I established an identity and branding for the camp, including all original imagery and creating a youth friendly and positive vibe.
See more details after the jump…